|
8:00 am
|
Registration |
|
9:00 am
|
Opening Ceremonies |
|
|
National Anthem |
|
|
Welcome Remarks |
|
|
Speaker: Dexter Deyto, President, Philippine Association of Convention and Exhibition
Organizers and Suppliers, Inc. (PACEOS) |
|
9:15 am
|
Opening Message |
|
|
Opening Keynote Speaker: Hon. Joseph "Ace"
Durano, Secretary, Department of Tourism, Philippines |
|
9:45 am
|
The Global MICE Market
Europe and the Americas have long been the bastions for the
global Meetings, Incentives, Conference and Exhibitions Industry.
Yet, Asia is capturing more of the market. What are the latest
trends in the MICE market? |
|
|
Keynote Speaker: Julia Douglas,
Managing Editor, MICE in Asia |
|
10:30 am
|
Coffee Break |
|
10:45 am
|
Asean Plus: Next Wave Destinations
Hong Kong and Singapore have captured most of the MICE industry
in Asia in the past, but are now facing unprecedented challenges
from previously quiet competitors in the region offering improved
facilities at more attractive rates. Is experience and past
performance enough for them to maintain their lead? Thailand
has established its own special niche in the meetings and incentives.
Macau and Shanghai are poised to be the next centers for MICE.
The Philippines, Vietnam, Malaysia, Korea want to take their
fair share of the market. How can they romance the MICE market?
|
|
|
Speaker: Edward Liu,
President, Asian Federation of Exhibition & Convention Associations
(AFECA) |
|
11:45 am
|
Open Forum |
|
12:00 pm
|
Lunch |
|
1:00 pm
|
Country Focus
Let's take a closer look at the different countries, the state
of local MICE and what they have to offer the MICE market in
terms of infrastructure, government incentives, and the Wow
factor. |
|
|
Moderator: Marisa D. Nallana,
Honorary Secretary, AFECA
Macau: Dr. K. P. Billy Ip, Assistant Professor and Coordinator
of International Tourism of the Macau University of Science
and Technology
Philippines: Daniel G. Corpuz, Executive Director, Philippine
Convention and Visitors Corporation (PCVC)
Singapore: Edward Liu, President, Singapore Association
of Convention & Exhibition Organisers & Suppliers, Singapore
(SACEOS)
Thailand: Suprabha Moleeratanond, Director of Convention,
Thailand Convention & Exhibition Bureau (TCEB) |
|
2:45 pm
|
Open Forum |
|
3:00 pm
|
Coffee Break |
|
3:15 pm
|
Decisions, Decisions, Choosing
the Right Partner: A View from the Client Side
Industry and professional associations, multinational and national
organizations are prime clients of the MICE industry. What do
they look for when deciding where to hold their events or who
to choose to run their event? |
|
|
Moderator: Joel
Pascual, President, Premier Events Plus Group, Inc.
Panelists:
Dr. Marissa Brual, President, Philippine Dental Association
Eduardo G. Zuluaga, Chairman, Manila Now 2009 Philippine
International Furniture Show, Chamber of Furniture Industry
in the Philippines |
|
4:15 pm
|
Open Forum |
|
4:30 pm
|
The WOW Factor: Spicing Up
Your M.I.C.E. Event
Creating a unique experience that will win the hearts and minds
of participants is a challenge to any organizer. How do you
make your event stand out? How can you please the participants?
How do you top a successful event done yearly? |
|
|
Moderator: Monette
Hamlin, President, TeamAsia
Panelists:
Rose Libongco, Sales and Marketing Director, Sofitel
Hotel; president, HSMA, representing Meeting & Incentive
Travel Organizers
Yoly Ong, Campaigns and Grey, representing Advertising
Congress
Greg Banzon, GM, RFM Corporation |
|
5:30 pm
|
Open Forum |
|
5:50 pm
|
Recap of Day One: Thelma
Dumpit-Murillo, CITEM |
|
6:00 pm
|
Cocktail Reception |
|
|
|
Day One Emcee: Thelma Dumpit-Murillo
|
